K-pop Lightsticks: A Shining Symbol of Fandom
K-pop lightsticks are a essential part of the concert experience, transforming arenas into seas of glowing colors. Each group’s lightstick is creatively designed to reflect their identity, from EXO’s aerodynamic Aeris to TWICE’s Candybong. In 2025, lightsticks have become high-tech, with features like Bluetooth synchronization and customizable light patterns.
The B2B market for lightsticks is booming, with distributors supplying retailers worldwide to meet the surging demand. For example, BTS’s ARMY Bomb and SEVENTEEN’s Carat Bong are among the top-selling items, with retailers reporting how to start kpop business 40% sales increases in 2025. However, the high cost of official lightsticks has led some fans to purchase knockoff versions, which often lack the quality and safety of authentic products.

The global popularity of K-pop lightsticks has also inspired fan-led initiatives, such as lightstick customization tutorials shared on platforms like X. These creative expressions strengthen the bond between fans and their idols, making lightsticks a cultural phenomenon.